About Me

A Little About Me

Hi, I’m Chloe.

Web designer, mum of two, and problem-solver at heart.

At 26, my days are a blend of creative design sprints, line-by-line coding, and the joyful chaos of raising two young boys. If there’s one thing motherhood has reinforced in my work, it’s intentionality: respect people’s time, make things intuitive, and build with purpose.

My path into web design began in digital marketing back in 2017. Over the years, I spent hours analyzing why users click, where they get stuck, and why poorly structured websites lose customers. I quickly realized that strategy without good design falls flat, and visual polish without clean underlying code breaks easily.

To truly bridge that gap, I dedicated myself to continuous learning—completing qualifications in both Marketing Principles and Coding Principles. Earning technical credentials while balancing family life gave me a clear perspective on what really matters in digital builds: clean code, fast loading speeds, and layouts that genuinely serve people.

What Guides My Design Process

✦ Real-Life Usability

Websites must be seamless for busy users. Whether someone is navigating one-handed on mobile or browsing on desktop, the experience should be effortless.

</> Certified Clean Code

No bloated templates or unstable styles. Grounded in coding standards, every layout is structured for performance and maintainability.

⚙ Strategic Intent

Backed by marketing principles, every typography choice, color palette, and call-to-action is chosen to convert visitors into customers.

When I’m not sketching wireframes or refining HTML and CSS stylesheets, you’ll find me exploring outdoor adventures with my family, tackling hands-on creative projects, or getting inspired by interior spaces and clean architecture.

Have a project you’d love to bring to life?

Whether you’re starting from scratch or giving your current site an intentional refresh, I’d love to work together.

Say Hello & Discuss a Build